{"id":2236,"date":"2019-10-09T12:05:50","date_gmt":"2019-10-09T16:05:50","guid":{"rendered":"https:\/\/blog.virginmobile.cl\/?p=2236"},"modified":"2022-02-24T14:26:13","modified_gmt":"2022-02-24T18:26:13","slug":"agripreneurs-millennials-innovacion","status":"publish","type":"post","link":"https:\/\/www.virginmobile.cl\/blog\/innovacion\/agripreneurs-millennials-innovacion\/","title":{"rendered":"Agripreneurs: Innovaci\u00f3n millennials que revoluciona el sector agr\u00edcola"},"content":{"rendered":"\n<p>El gran avance tecnol\u00f3gico de los \u00faltimos a\u00f1os ha permitido que diversas industrias incrementen su rentabilidad y agilicen sus procesos. Pero no hay que estar en una f\u00e1brica o en una moderna oficina para verlo: en el campo -en el trabajo de la tierra- la innovaci\u00f3n est\u00e1 generando importantes cambios.<\/p>\n\n\n\n<p>Prueba de lo anterior es lo que ocurre en \u00c1frica, en donde la percepci\u00f3n que se tiene respecto al trabajo en el campo (poco rentable, sucio y pobre) ha dado un vuelco radical en los \u00faltimos tiempos. Gran parte de ese cambio se debe a los&nbsp;<em>agripreneurs<\/em>, millennials que busca responder a las necesidades y carencias del trabajo de campo desde la tecnolog\u00eda e innovaci\u00f3n.<\/p>\n\n\n\n<p>En\u00a0<a href=\"https:\/\/blog.virginmobile.cl\/\">Naci\u00f3n Virgin<\/a>\u00a0quisimos ahondar en este tema para que sepas de qu\u00e9 trata y, qui\u00e9n sabe, quiz\u00e1s te sientas identificad@ y te conviertas en un agente de cambio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tecnolog\u00eda para derribar estereotipos y elevar la productividad<\/h2>\n\n\n\n<p>\u00bfPor qu\u00e9 este grupo de j\u00f3venes han dirigido su atenci\u00f3n a la innovaci\u00f3n de la agricultura y no al trabajo de oficina? Porque el millennial tiene enorme sensibilidad por los temas sociales y ambientales, se preocupa del cuidado del medio ambiente y est\u00e1 plenamente consciente de las necesidades de su entorno, y quiere resolverlas aplicando sus conocimientos especializados. &nbsp;<\/p>\n\n\n\n<p>Los agripreneurs, de la mano del Big Data y otros avances tecnol\u00f3gicos, est\u00e1n haciendo que la agricultura cobre otro sentido: adem\u00e1s de hacerla m\u00e1s rentable, estos j\u00f3venes est\u00e1n atendiendo a necesidades que, aunque peque\u00f1as para algunos, representan un gran tema para las comunidades que viven en el campo y dependen de lo que entrega la tierra.<\/p>\n\n\n\n<p><strong>El epicentro del movimiento agripreneur es \u00c1frica<\/strong>, un continente que ha tenido que &#8220;adelantarse e innovar&#8221; para satisfacer las necesidades de su poblaci\u00f3n. Un ejemplo de ello es lo que ocurre en las transacciones financieras: las exigentes condiciones de los bancos para abrir una simple cuenta corriente o tener una tarjeta de d\u00e9bito propiciaron la creaci\u00f3n de&nbsp;<a href=\"https:\/\/www.elblogsalmon.com\/economia\/como-la-tecnologia-ha-permitido-que-paises-en-vias-de-desarrollo-adelanten-a-los-desarrollados\" rel=\"noreferrer noopener\" target=\"_blank\">una exitosa plataforma de pago por m\u00f3vil<\/a>, permitiendo a la poblaci\u00f3n hacer pagos o cobros de manera simple.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.elblogsalmon.com\/entorno\/agricultura-4-0-agripreneurs-toman-sector-al-asalto-ciencia-tecnologia-sus-manos\" rel=\"noreferrer noopener\" target=\"_blank\">Trotro Tractor<\/a>,una aplicaci\u00f3n que permite localizar y alquilar tractores compartidos, es otro gran ejemplo de la influencia de los agripreneur. \u00bfQu\u00e9 tiene de novedoso? Bueno, piensa en el contexto: \u00c1frica, un lugar en donde los recursos escasean y algo aparentemente tan b\u00e1sico como un tractor es un bien que pocos poseen.<\/p>\n\n\n\n<p>Otro ejemplo de innovaci\u00f3n en el campo es&nbsp;<a href=\"http:\/\/www.h2olivetree.es\/agripreneurs-o-trendy-rural-innovando-desde-la-adversidad\/\" rel=\"noreferrer noopener\" target=\"_blank\">la cr\u00eda de caracoles gigantes y ratas<\/a>, dos manjares altamente apreciados en Ghana (\u00a1podemos imaginar tu cara de asombro al leer esto!) o la agricultura hidrop\u00f3nica en regiones particularmente \u00e1ridas.&nbsp;<\/p>\n\n\n\n<p>El movimiento agripreneur promete seguir innovando al sector agr\u00edcola y responder a las necesidades de localidades en donde un simple veh\u00edculo puede hacer la diferencia. Y si quieres involucrarte m\u00e1s en el tema, te recomendamos ver &#8220;<a href=\"http:\/\/finde.latercera.com\/series-y-peliculas\/el-nino-que-domo-el-viento-pelicula-buena-netflix\/\" rel=\"noreferrer noopener\" target=\"_blank\"><em>El ni\u00f1o que dom\u00f3 el viento<\/em><\/a>&#8221; (est\u00e1 en Netflix), un gran ejemplo de innovaci\u00f3n en un contexto de carencias y necesidades b\u00e1sicas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El gran avance tecnol\u00f3gico de los \u00faltimos a\u00f1os ha permitido que diversas industrias incrementen su rentabilidad y agilicen sus procesos. Pero no hay que estar en una f\u00e1brica o en una moderna oficina para verlo: en el campo -en el trabajo de la tierra- la innovaci\u00f3n est\u00e1 generando importantes cambios. Prueba de lo anterior es [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2239,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[202],"tags":[355,357,227,356],"class_list":["post-2236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovacion","tag-agricola","tag-agripreneurs","tag-innovacion","tag-millennials"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Agripreneurs: Innovaci\u00f3n millennials que revoluciona el sector agr\u00edcola<\/title>\n<meta name=\"description\" content=\"Los agripreneurs son j\u00f3venes que han combinado innovaci\u00f3n y tecnolog\u00eda para fortalecer la agricultura, un sector que carga con el estigma de la pobreza.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.virginmobile.cl\/blog\/innovacion\/agripreneurs-millennials-innovacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agripreneurs: Innovaci\u00f3n millennials que revoluciona el sector agr\u00edcola\" \/>\n<meta property=\"og:description\" content=\"Los agripreneurs son j\u00f3venes que han combinado innovaci\u00f3n y tecnolog\u00eda para fortalecer la agricultura, un sector que carga con el estigma de la pobreza.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.virginmobile.cl\/blog\/innovacion\/agripreneurs-millennials-innovacion\/\" \/>\n<meta property=\"og:site_name\" content=\"Naci\u00f3n Virgin - 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